HighLife was tapped by Compass Real Estate to put on their 2019 Broker Holiday Party. Using element of the venue the HighLife team designed supplemental florals and even a holiday tree installation with silk, paper, and real flowers. The room was accented by warm candlelight, hand blown glass hurricane lamps, stainless steel lanterns and rustic gold votives. The food and beverage were the focus of the evening with an incredible assortment of delicious canapés, desert buffet, and holiday grazing table. The drinks were equally as impressive with holiday smoked Manhattans, spicy Pomegranate Rosemary Margaritas, and Holiday Apple Cider Moscow Mules! ‘Tis the season.
Too often we overlook what is most important. We fixate on things instead of people. It is the people who make every event memorable. Not just your guests but your staff. These individuals are the face of your brand, cause, event, company, and more. In this gig economy this aspect of part time work or the idea of “picking up shifts until something better comes along’ is looked down upon. Take for example that case of Jeffrey Owens bagging groceries at a whole foods and how he was job-shamed for trying to earn a wage. Just in that case many of the event staff at your party are artists, actors, models, singers, dancers who are between jobs.
Its this kind of dedication and hustle that makes the individuals behind a “gig” based workforce memorable. These people are the faces and voices behind major commercial campaigns, TV, shows, films, and your favorite magazines. They are also the people who work your event.
The next time you plan your event, ask yourself that just like the food or the drinks or the music, can the staffing be better.
HighLife Model Staffing division was selected by Instagram to support their annual summer event. Over 150 top Instagram executives including the founders Kevin Systrom and Mike Krieger gave keynote speeches to the invited audience in one of Brooklyn’s most sought after waterfront rooftops. Delectable bites prepared by celeb chef Ashton Keefe and HighLife bar support paired local brews and vineyards for any incredible evening under the moon. The Empire State Building even lit up purple and orange!
Services provided: NYC Model Event Staffing, NYC Event Design, NYC Event Production.
Wearable Experiments the wearable technology brand tapped HighLife Productions to help them put together an innovative branded launch for their new line of yoga apparel called NADI X. Neuehouse provided the venue and HighLife Productions provided vendor selection, branded partnerships, event production, and model staffing. Signature Herradura coconut margaritas were served in bespoke hand cut coconut & company branded coconuts for all to indulge. A gorgeous spread of charcuterie and artisanal cheeses delighted the senses and the evening was capped off with a panel discussion led by Refinery29 and an immersive yoga demonstration of the new line.
Services provided: NYC Event Catering, Cocktail Design & Mixology, NYC Model Event Staffing, NYC Event Design, NYC Event Production, NYC Venue Sourcing, Event Photography.