Orange Party 2016

Highlife Productions teamed up with BrunchCritic.com and TEAMFOX The Micheal J. Fox Parkinson’s Foundation to produce NYC’s all Brunch ONLY event. HighLife provided production & design services, as well as staff and execution. Brand partners included Aperol, Effen Vodka, Herradura Tequila, Woodford Reserve, Valdo Prosecco, American Juice Company, Bruce Cost Ginger Ale and many more. 5 Elite restaurant partnerships provided the tastes and treats for this ALL ORANGE affair as well as the Empire Oyster Bar and choose your own adventure Bloody Mary Bar. The Chris North Band performed along with DJ lil’Rye and others. The highlight of the night was a luxury vacation for two to Napa and one spectacular giveaway to Tuscany. Over 500 people attended this star studded affair with guests from TV’s Orange is the New Black and more. Hosted in the heart of Brooklyn at the 501 Union space this was surely an event to remember.

Services provided: Overall Creative Direction, NYC Culture Creation, 360 Degree NYC Event Production, Strategic Conception & Planning, Innovative Experience Design, Immersive Experiential Marketing, Venue Sourcing and Logistics, Brand Activation & Partnership Farm-to-Bar Mixology, Farm-to-Table Cuisine, Vendor Sourcing & Contract Management, Event Marketing, Event Ticketing, Branding Program Analysis, Metric Measurement, Compliance and Regulation, Talent & Influencer Booking and Management, NYC Model Staffing.