GimmeJoy 2015

Very soon, the Holidays will be underway
so we’d like to tell you of a lovely Soirée
on the Nineteenth day of this chilly December
a night in New York will be a night to remember
we’ll laugh and we’ll play with a joke or a jest
we’ll dance through the halls, tease with our eyes
and around each corner, yet another surprise..
So deck yourself out and save “the halls” for later.
The night is approaching so please, do not be coy
Click below for your tickets to GimmeJoy.


Gimmejoy 2015 is the annual holiday immersive collaboration from HighLife & Rapt Affairs. This was an evening of unimaginable intrigue and extraordinary cheer that awaited the over 250+ guests as they joined Santa’s “reindeer” for another unforgettable trip into the WerkShop. A trendy/hip artists loft on Grand Street of New York City’s LES, reimagined with Seussian visuals and holiday treats. Upon entry, guests were greeted with custom flash tattoos and decadent chocolate truffles then the “reindeer” led the guests through the holiday immersion decorated with snowy clouds of light and intricate cities hand crafted cities. Guests were then escorted throughout the space to taste and sip on Farm-To-Table mixology such as the “Snowball Sling” and the “Snuggle Tea” among others. Soothing holiday jazz filled the air from jazz duo “Acute Inflections” while later in the evening a high-energy DJ provided the beat for this party to go all night. Over 250 guests, 50+ Food & Beverage Bloggers, 8 brands, 4 bars, 2 sexy reindeer, 1 magical holiday night.

Services provided: Overall Creative Direction, NYC Culture Creation, 360 Degree NYC Event Production, Strategic Conception & Planning, Innovative Experience Design, Immersive Experiential Marketing, Venue Sourcing and Logistics, Brand Activation & Partnership Farm-to-Bar Mixology, Farm-to-Table Cuisine, Vendor Sourcing & Contract Management, Event Marketing, Event Ticketing, Branding Program Analysis, Metric Measurement, Compliance and Regulation, Talent & Influencer Booking and Management, NYC Model Staffing.